AI training · Multi-week team programmes

Practical AI training for SA businesses.

DB23 runs multi-week AI training programmes for South African business teams — four to eight weeks of live sessions, with role-specific practice tasks between them so the skills stick. Looking for a single fixed-price session instead? That's an AI workshop, from R4,500.

What our AI training covers.

Training modules are selected and sequenced based on your team's role and your business priorities — not a generic curriculum.
AI fundamentals for business
What AI is, how it works, and what it means practically for your business operations, team, and competitive landscape.
Practical AI tools
Hands-on training with real AI tools your team can start using immediately — from content creation to analysis and productivity.
Workflow automation
Map your most repetitive processes and identify exactly where automation can save hours of manual work each week.
Marketing and content AI
Use AI to improve marketing output, generate content faster, personalise communication, and grow brand reach efficiently.
AI customer engagement
Practical training on AI chatbots, voice systems, and automated customer communication tools for better service at lower cost.
AI strategy for leadership
For executives and decision-makers: how to evaluate AI opportunities, build an AI roadmap, and lead a modern digital business.

What your team will be able to do.

By the end of DB23 AI training, your team will have practical, actionable AI capability — not just theoretical understanding. Here's what that looks like in practice:
  • Understand what AI can and cannot do for your specific business
  • Know which AI tools are worth investing in vs. which to avoid
  • Identify your highest-value automation opportunities
  • Use AI tools confidently for marketing, content, and communication
  • Build a practical AI implementation roadmap for your business
  • Reduce repetitive admin and free up team capacity
  • Improve customer response times and engagement quality
  • Make informed AI investment decisions with confidence

Programme structures.

Every option runs over multiple weeks. Pick the shape that matches your team size and how fast you need the capability in place.

4-Week Team Programme

One live session a week for four weeks, with role-specific practice tasks between sessions so the tools land in real work, not in a notebook. Delivered in-person at your premises or online.

Most popular

8-Week Department Programme

Two tracks running in parallel over eight weeks — one for the people doing the work, one for the managers reviewing it — with a shared adoption review at the halfway mark.

Ongoing Retained Training

A standing monthly session for teams that have finished a programme: new tools, new workflows, and support for the automations already running in the business.

Built for every business role.

DB23 AI training is relevant across your entire organisation. No technical role required.
  • Business owners and founders
  • Marketing and content teams
  • Sales and customer service teams
  • Operations and admin staff
  • Leadership and management teams
  • Businesses with no IT department

AI training questions.

Business AI training teaches your team how to understand, use, and apply AI tools practically in your daily operations — without needing a technical background. DB23's AI training is focused entirely on real business applications.

Deon Botha, Founder of DB23 eCommerce

Who delivers this

Deon Botha

Founder & AI Implementation Consultant

Deon Botha founded DB23 eCommerce to help South African businesses adopt AI without the enterprise price tag or the jargon. He designs and runs every AI workshop and training session personally — no outsourced facilitators — drawing on hands-on implementation work across website design, automation, and digital marketing for SME clients around Cape Town and further afield. Deon focuses on tools businesses can start using the next working day, not theory.

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Ready to build real AI capability?

Tell us about your team, your goals, and your timeline. We'll design the right AI training programme for your business and get back to you with a practical next step.